Digital Marketer at a Reputable Microfinance Bank

Location:?Lagos Island, Lagos
Employment Type: Full-time
Grade Level: Junior Cadre
Reporting Line: Head, Marketing Department

Job Overview

• We are seeking a motivated and enthusiastic Digital Marketer to join our dynamic marketing team.
• This is an excellent opportunity for a recent graduate or someone with up to two years of experience to kick-start their career in digital marketing.
• The ideal candidate should be passionate about digital trends, possess a basic understanding of marketing principles, and have a willingness to learn and grow in a fast-paced environment.

Responsibilities

• Curate creative, compelling and engaging contents for various social media platforms
• Monitor social media channels, respond to comments, and engage with the online community.
• Assisting in implementing social media campaigns to increase brand awareness and engagement.
• Write and edit blog posts, articles, and other written materials for online promotion.
• Lead the creation and execution of email marketing campaigns
• Provide support in website reviews and updates
• Implement SEO techniques to improve website visibility.
• Assist in monitoring and analyzing key performance indicators (KPIs) using analytics tools.
• Prepare regular reports on digital marketing performance and provide insights for improvement.
• Assist in creating and managing online advertising campaigns (Google Ads, social media ads).
• As directed, work closely with cross-functional teams, including design, content, and product teams, to ensure cohesive marketing efforts.
• Contribute innovative ideas and insights to enhance overall marketing strategy.
• Perform every duties assigned.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 0 – 2 years of relevant experience in digital marketing.
• Experience managing social media channels
• Experience in SEO techniques
• Basic understanding of digital marketing principles and tools.
• Familiarity with social media platforms, content creation, and digital advertising.
• Strong communication skills, both written and verbal.
• Analytical mindset with the ability to interpret data and provide actionable insights.
• Eagerness to learn and adapt to new technologies and trends in digital marketing.

Application Closing Date
14th December, 2023.

How to Apply
Interested and qualified candidates should send their Applications to:?newhires123@gmail.com?using the Job Title as the subject of the email.